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Post by account_disabled on Dec 9, 2023 6:10:07 GMT
The same analysts, however, underline how 84% of marketers still do not follow - for example - a formally defined content strategy nor do they have a content supply chain governed by well-defined rules. In complex ecosystems, including dozens of agencies, production studios and independent partners, the absence of a consolidated and effective. Operational framework has the sole effect of significantly increasing costs (up to +25%) without this resulting in in a corresponding return on investment. Come definire una Marketing Operations Job Function Email List Strategy Having understood the role and centrality of Marketing Ops, how should companies concretely proceed? How to define a solid strategy capable of bringing value and results? Returning now to mentioning Hubspot. The first step consists in understanding the purpose of the MOps strategy, what it will have to generate for the stakeholders. It is therefore necessary to involve them to understand the high-level needs, any pain, obvious critical issues and inefficiencies capable of emerging even at a very high level of observation. Having identified the need, or high-level needs, the MOps.
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